Imagem corporativa da Varig: uma análise histórica | AvGeek

Who would be crazy enough to criticize the most beloved corporate image in the history of Brazilian aviation? Who would dare propose improvements to something most consider practically perfect? ​​Who would waste their time thinking about this topic, for a company that closed its doors over fifteen years ago? All three questions have a single answer: me. Yes, because I think Pioneira's image could—or should—have been different, updated much earlier (and more frequently) than it was. I make comparisons, offer constructive criticism, and even—heresy!—point out paths that could only have been taken in my dreams. Yes, all of this comes from a mind obsessed with the subject. One that still thinks, breathes, and feels Pioneira's image as something alive and present. You may disagree with much, or even everything, of what you'll see and hear here. Just don't miss it. Happy flying. Books and posters for sale exclusively at: https://www.betingbooks.com.br Instagram – pandabeting:   / pandabeting   Soundtrack: epidemicsound.com Opening and ending intro: Fernando Villas Bôas Theme music – PandAviation: AudioContact