What brands need to know as EPR moves from policy to practice | Webinar

Extended Producer Responsibility is moving closer in Australia. What should brand owners, retailers and manufacturers be doing now? In this Regulation Ready webinar, Phantm and Chris Gingell, Vice President of Public Affairs at TOMRA, explore what Australia can learn from established EPR systems, container deposit schemes and international recovery models. The discussion covers the latest developments in Australian packaging reform, why effective policy depends on collection and recycling infrastructure, how reuse could fit into the system, and what emerging regulations such as the EU PPWR mean for Australian businesses. The session also examines the practical steps brands can take now, including improving packaging data, understanding recyclability and preparing for future reporting, fees and compliance obligations. 𝗦𝗽𝗲𝗮𝗸𝗲𝗿𝘀: Chris Gingell, Vice President, Public Affairs at TOMRA Francesca Puleio, Lead Researcher, Phantm and Host Elliot Costello, CEO, Phantm Edward Whitehead, Chief Operations Officer, Phantm 𝗟𝗲𝗮𝗿𝗻 𝗺𝗼𝗿𝗲 𝗮𝘁: phantm.com www.tomra.com