IDENTIDADE VISUAL: como dar vida a uma marca | SÉRIE Os 05 pilares de uma MARCA

🖊 My graphic design course for beginners https://lojaphotoshop.com.br/curso-st... 📚 E-book Unlock your portfolio https://destraveseuportfolio.nadinefr... 🗨 My social networks   / nadinefronza     / nadinefronza   🧠 Design books Design for non-designers https://amzn.to/3y400Vz Steal like an artist https://amzn.to/3rtWoL7 Thinking with type https://amzn.to/449O8l1 The psychology of colors https://amzn.to/3q390qG Design as storytelling https://amzn.to/4kV95Yk Biased https://amzn.to/4ljtMg3 Everyday design https://amzn.to/3G0gl5X 03 months of Kindle Unlimited for R$1.99 https://amzn.to/4njIRQU Kindle 16GB https://amzn.to/44evRD8 🖥 My computer settings Dell 23.8 P2422h Monitor https://mercadolivre.com/sec/2ZG51dZ Gigabyte 27" Gamer Monitor https://mercadolivre.com/sec/2QudSQo 16GB RAM AMD Ryzen 5 5500 Processor https://mercadolivre.com/sec/2o1RKf1 GeForce GTX 1650 Video Card 3TB Storage 🎥 My video setup Sony Alpha ZV-E10 16/50mm Camera https://mercadolivre.com/sec/1Tbpdnd Hollyland Lark M2 Microphone https://mercadolivre.com/sec/1fc6ipE 50x70cm Softbox https://mercadolivre.com/sec/1QesWqC 💡 About the channel Here you will find deep, practical and real reflections on creativity, entrepreneurship and personal development. From design to building authorial brands, my content is made for those who want to create with more purpose and less pressure. Visual identity is not just a logo. It is the face of your brand — and the way it is perceived in the world. In this final episode of the series *The 5 Pillars of a Brand*, I show you how to transform your essence into a visual presence. We will talk about the elements that make up a strong visual identity, the types of logos that exist and the step-by-step process I use to create memorable and strategic visual brands. You will understand: • The difference between a logo, visual identity and branding • What are the types of logos and how to choose the ideal one • How to build a visual identity that is consistent with the essence of your brand • The most common mistakes (and how to avoid them) • Practical examples of brands that got visual communication right