What is Design? It Starts with a Sketch, an Automotive Design Documentary

The cars we see on the roads today all had their beginnings as lines on paper, usually sketches quickly made with a pen in an attempt to capture a feeling or a thought before it escaped a designer's mind. Whether it is a concept car, built only for the purpose to capture the imagination or a production car built to satisfy the masses, they were all a product of a designer's hand, working with repetitive motions across paper, a product of their sense of space and proportion. This film attempts to capture the spirit of car design, from the very beginning sketches to the final product. It looks into the creative process from the point of view of many of today's top designers as well as design heads, executives and board members of the world's top automotive brands.