Lightweight | Die TEUERSTEN und BESTEN Laufräder der Welt?

Who in their right mind would spend up to €8,000 on a wheel? We asked ourselves the same question and started looking into the story behind the world's most expensive wheel brand. From a tractor garage in Munich, Rudolf Dierl and Heinz Obermayer, along with their "Leberkäseofen" (a type of meatloaf oven), took the cycling world by storm in the late 1990s. By the early 2000s, every self-respecting professional cyclist wanted to ride Lightweight wheels, and the revolutionary lightweight wheels were also selling like hotcakes among well-heeled amateur cyclists. But after years of success, it seems the myth of the world's best wheels has begun to crumble. What's going on at Lightweight? Lightweight 📖 Chapters 📖 0:00 Intro 2:08 Founding & Meatloaf 5:11 Technical Features 8:10 Lightweight Grows 11:22 Turbulent Times 16:21 Lightweight Today 19:40 Outlook Many thanks to our channel partners: 💃 Save 10% on @ryzon-apparel clothing 💃 You can find our affiliate code via the link: https://bit.ly/rtf-ryzon-kollektion 🎥 @insta360 🎥 https://www.insta360.com/sal/x5?utm_t... Our affiliate code: INR1SAA ⛑️🔒 @ABUSgroup ⛑️🔒 Our helmets and Bike locks https://bit.ly/RTFxAbus 🛀🏻🚲​ @KOMDuschen 🛀🏻🚲 https://www.kom-duschen.de/?ref=RICHI... Route on Strava or komoot: https://www.strava.com/ https://www.komoot.com/ 🎺 Music - Licensed by Epidemic Sound & Artlist 🎺 ❤️ Subscribe ❤️