Making America Healthy Again with Brooke Ence | Problematic Women

The vast majority of America’s meat supply comes from four major companies, leaving little room in the market for smaller farms to compete. JBS Foods, National Beef Packing Co, Tyson Foods, and Cargill have monopolized 85% of the market, leading many to the closing of thousands of family farms. “Any time something is consolidated … you're going to deal with more issues, like cleanliness, with health issues for animals, because now you're cramming them into smaller spaces. You're just worrying about quantity over quality,” Brooke Ence, co-founder of From The Farm says. Growing up in a family of farmers and ranchers, Ence says she became troubled as she watched family owned farms be forced to close their doors, and Americans become sicker eating food that is mass produced. In response to what Ence calls the centralization of America’s food system, Ence, an entrepreneur, social media influencer, and former famed CrossFit athlete, and AJ Richards founded From the Farm - a company aiming to connect Americans directly to small farmers and ranchers across America. The goal of From the Farm is to create “a parallel economy where producers can now have a direct line … to people around the country who are looking for healthy food,” Ence says. “We help a customer shake the hand that feeds them.” The From the Farm website allows Americans to find local farms near them where they can purchase goods directly, and allows farmers and ranchers to advertise to consumers. The company is fully operational, but still building out it’s platform and seeking additional farmers to join the platforms, and investors to take part in creating this “parallel economy.” Ence sits down with the hosts of the "Problematic Women" podcast to discuss the issues in America’s supply chain. She also shares her own story of becoming a top CrossFit athlete, a passion that has opened many doors for her, including having a role in the superhero movie “Wonder Woman.” From the Farm: https://wefunder.com/fromthefarm/