Why India's Fair Skin Business Is Booming

India is home to Bollywood, the world's most prolific movie industry. For those who dream of stardom, landing a leading role may depend on the color of your skin. India's preference for fair skin has given rise to a skin-lightening industry worth nearly $500 million dollars. VICE's Gianna Toboni heads to Mumbai to find out how this cultural bias is fueling the booming business of fairer skin. Subscribe to VICE News here: http://bit.ly/Subscribe-to-VICE-News Check out VICE News for more: http://vicenews.com Follow VICE News here: Facebook:   / vicenews   Twitter:   / vicenews   Tumblr:   / vicenews   Instagram:   / vicenews   More videos from the VICE network: https://www.fb.com/vicevideo