Is it time to kill the yearly smartphone launch?

Smartphone brands are terrified of two-year upgrade cycles, and your wallet is paying the price. While tech giants scramble to maintain their mindshare with minimal yearly tweaks, shifting to a biennial release schedule would actually give us meaningful features and drastically reduce global e-waste. Let's break down the outdated history behind the annual phone launch and explore what it would truly take for the industry to finally break this exhausting cycle. đź‘€ Want to know more about the Pixel 10a? Check out this video:    • Pixel 10a impressions: I don’t get it   đź‘‹ Curious about who I am and what I'm doing here? Watch this:    • Who I am and why I'm here👋   âś… SUBSCRIBE for more personal tech takes:    / @cscottbrown   đź’¬ Join my Discord to engage with me and other viewers:   / discord   đź“§ Business inquiries please use: [email protected] SOCIAL: https://www.bsky.app/profile/cscottbr... https://www.threads.com/@c.scottbrown   / c.scottbrown     / cscottbrown     / cscottbrown   PIXEL ACCESSORIES I PERSONALLY USE Google Pixelsnap charging stand: https://www.amazon.com/dp/B0FGPKC21W?... Google Pixel Buds Pro 2: https://www.amazon.com/dp/B0FGKMZBZC?... K&F CONCEPT Pixelsnap tripod: https://www.amazon.com/dp/B0FWBHDJMM?... Baseus Picogo power bank: https://www.amazon.com/dp/B0DYJY2MKS?... GEAR I USE TO MAKE VIDEOS Sony Alpha ZV-E1 camera: https://www.amazon.com/dp/B0BZWNWCZ9?... Sigma 24-70mm lens: https://www.amazon.com/dp/B0D49V35GV?... Audio-Technica AT897 Shotgun Mic: https://www.amazon.com/dp/B0002TTN3Y?... Aputure Amaran P60x LED Light Panel: https://www.amazon.com/dp/B09C5FZG4H?... Elgato Prompter: https://www.amazon.com/dp/B0CH3P9K1X?... Manfrotto Befree Live Tripod: https://www.amazon.com/dp/B086MNYYZJ?... TIMESTAMPS: 00:00 - Are yearly smartphone upgrades necessary? 02:34 - Why phone makers release new phones every year 05:03 - The pros of a two-year smartphone release cycle 06:22 - The biggest roadblock to longer smartphone upgrade cycles 07:50 - What needs to happen for a two-year upgrade cycle to become reality 09:58 - Final thoughts on the future of smartphone launches ---------------------- Affiliate Disclosure: This video description and the comments below may contain affiliate links. When you buy through links in the description, I may earn an affiliate commission. This does not cost you more money. This also does not affect my editorial opinion. ---------------------- #smartphones #tech #phoneupgrade #technews