You Went To IKEA For A Lamp. Here Is What Happened Next.
You went in for a lamp. Ninety minutes later you had a trolley full of things you cannot explain and a vague memory of eating meatballs somewhere in the middle. You thought you got lost. You did not get lost. The path through IKEA has a name. The psychological effect it produces has a name. The meatballs have a purpose. And the fact that there are no windows and no clocks in any IKEA store is not an oversight. This is the forensic audit of how IKEA turned retail psychology into the most effective selling machine in British furniture. Search "The Markup IKEA" on YouTube for more investigations. ━━━━━━━━━━━━━━━━━━ The Markup | @TheMarkupChannel The story underneath the story. #themarkup #businessmodel #howmoneyworks

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