Why Every App Costs 30% More On Purpose

Every app on your phone costs 30% more than it should. For 10 years, Apple banned developers from even mentioning cheaper prices existed outside the App Store. Then the EU sent them a bill for €1.84 billion. This video explains how Apple's App Store rules silenced Spotify, Epic Games, and thousands of developers from communicating their own prices to their own customers and how a single complaint from Brussels turned into the largest anti-steering fine in European competition history.