Gold & Geld: Isabell Werth über das Millionen-Business Pferd und ihren Aufstieg zur Olympia-Legende

She is the most successful dressage rider in the world – and with eight gold medals, also Germany's most successful Olympian. But Isabell Werth is also active outside the dressage arena: Around her parents' former farm, the law graduate is building a multi-million-euro business, including a fund with which she plans to invest specifically in horses. In the podcast, she reveals how million-dollar prices for stallions can be refinanced through the sale of semen, why training a horse also carries a high risk – and whether she will compete again at the 2028 Olympic Games in Los Angeles. ... 00:00 Intro 03:05 The Road to the Olympics 06:11 Developments in Equestrian Sport 09:05 The Role of Sponsors and Patrons 11:57 Financial Aspects of Equestrian Sport 14:47 The Business Model in Equestrian Sport 18:04 Horse Breeding and Sales 20:47 The Challenges of Breeding 23:53 Investments in Equestrian Sport 26:57 The Market for Horses 30:06 The Future of Equestrian Sport 41:54 A Look Inside the Stallion Station 46:03 The Challenges of Horse Breeding 49:53 Sponsorship and Prize Money in Equestrian Sport 52:02 The Role of Social Media in Equestrian Sport 56:37 Training and Education of Horses 01:00:47 Visions for the Future and Generational Change 01:02:40 Development of Equestrian Sport in Asia 01:10:29 The Olympics and the Future of Equestrian Sport 01:18:11 The Importance of Transparency in Equestrian Sports More from the OMR Podcast: 🎙 https://omr.com/de/podcast 🤳   / omrpodcast_official   📱 https://api.whatsapp.com/send/?phone=... SEND THIS MESSAGE:%20Sign%20me%20up 💁‍♂️   / philipp-westermeyer-omr