MARCA de PRODUCTO 💪 ¿La estás diseñando bien tu logo?

How product brands work when applied outside the packaging. The material shown in this video is part of the packaging design process of students in Graphic Design 3 (2020), Belluccia Chair, Faculty of Architecture, Design and Urbanism (FADU) of the University of Buenos Aires (UBA). More information about the course at http://catedrabelluccia.com.ar 01:00 Introduction: Product branding applied on a white background 04:06 Typical problems 08:36 Questionable solutions 16:11 Efficient solutions 19:21 The color variant differentiation strategy 20:02 Color inversion SUBSCRIBE FOR MORE VIDEOS 👉👉👉 http://bit.ly/34mQVXL Read and discuss the best articles on design, branding, and communication at FOROALFA 👉 https://bit.ly/2OfoNzG The music at the end is by HookSounds http://www.hooksounds.com #BRANDINGdictionary #PackagingDesign