Brand Name VS Business Name VS Trade Name in Canada

One of the most important aspects of starting a business is choosing the right name. Having an original and memorable name for your business is the first step in registering it and setting up your venture for success in the market. So, what’s in a name? For starters, you may have a memorable name for your brand. The next step is to register it, so it becomes your registered business name. However, the name isn’t legally protected from being used by others until you incorporate your business or register a trademark. In this video, we talk about brand names, registered business names, and trade names. Join us to learn more about choosing the right name for your business, how to register it, and how to ensure you have name protection. Plus, we also talk about Trade Names and how they work so that you can operate multiple business activities, each with its own distinct name, under one corporation. We also discuss the best way to make sure that your registered business name and any protection you want to apply is unique before you file for business registration or incorporation. Ontario Business Central provides a full suite of services to help you choose a business name, register it, and protect it. For over 25 years now, we have helped thousands of businesses and corporations across Ontario and Canada start their venture and ensure its success. You can count on us to handle the entire process, from searching for a business name and doing due diligence to registering your business name, choosing a Trade Name, and incorporating it. Our approach to helping you choose the best name for your business starts with a NUANS search of your proposed business name. A NUANS search allows us to find existing Business Name Registrations, Trade Names, and trademarks. We’ll flag any matches or similarities before you proceed, so you can change your business name and avoid any complications. Together, we can make sure that the name of your business won’t infringe on the intellectual property of rights holders, and more importantly, that it’s unique, easy to remember, and won’t cause customers to confuse it with another business. Learn more by watching the video, and subscribe to our channel to get notifications for the latest news and resources. Check out our blog at https://www.ontariobusinesscentral.ca... for a complete guide to Business Name Registration, Trade Names, Incorporations, and more. Did you enjoy watching? Head over to our channel for more related videos: Business Name Registration | Company Key | NAICS Code -    • Business Name Registration | Company Key |...   Domain Name & Business Name in Canada - The Canadian Business Guide! -    • Domain Name & Business Name in Canada - Th...   Business Name Search - How To Come Up With A GREAT Business Name? -    • Business Name Search - How To Come Up With...   Let’s choose your business name and register it today. Get in touch with us to start the process. [email protected] Toll-Free: 1-800-280-1913 Local: 1-416-599-9009 Office Hours: 9:00am - 5:00pm Monday - Friday E.S.T. Let’s stay connected! Follow us on Facebook:   / ontariobusinesscentral   Find us on Twitter:   / ontbuscen   Peep us on Instagram:   / ontariobusinesscentral   Connect with us on Linkedin:   / ontariobusinesscentral   Pin us on Pinterest: https://www.pinterest.ca/ontariobusin... Follow us on TikTok:   / ontariobusinesscentral   The information provided in this video is specifically designed for assisting those who are looking for general incorporation details and in no way shall be considered as legal or accounting advice.