DALLA FIAT DI MARCHIONNE ALLA SFIDA DELL’ELETTRICO - ALFREDO ALTAVILLA a Cappuccio e brioche

He grew up on cars, the son of a Fiat dealer. At 26, he was already part of the group. At 40, he was in the room with Marchionne when Chrysler's fate was being decided. At Christmas 2008, he received a phone call: "Mr. Altavilla, this is the White House." Alfredo Altavilla is one of the most important managers in the history of the Italian automotive industry. Nearly thirty years at Fiat and FCA, four years in China when China wasn't yet China, the alliance with General Motors, the rescue of Chrysler without spending a cent, the building of the team that led Fiat to its rebirth. Then ITA Airways. Today, BYD Europe. But what's most striking isn't his resume. It's the way he tells it all. With the precision of someone who was there, the loyalty of someone who doesn't betray the important details, and the clarity of someone who can distinguish legend from reality. He talks about Marchionne like no one has ever done before. About the last game of scopa on the plane. Of the day he realized they were turning the tables. And of the price he didn't pay, but those close to him. A conversation about leadership, loyalty, industry, and the courage to never look back. Cappuccio e Brioche is the podcast that tells stories of authentic leadership and unconventional life paths. This episode contains a promotional ad and is produced in collaboration with Qonto. Account opening is subject to approval. 👉🏼 3 months free with the code CAPPUCCIOEBRIOCHEX3 - new customers only. Learn more at https://legal.qonto.com/it. 📲 SUBSCRIBE TO OUR CHANNEL Instagram: @cappuccioebrioche_podcast