Smart Money – How Old Mutual and IFAs Are Adapting to a Changing Financial Landscape

In this episode of Smart Money, host Alishia is joined by guest Marwan Abrahams to discuss the evolution of South Africa’s independent financial advisory industry as Old Mutual celebrates 50 years of its independent distribution business. The discussion explores how financial advice has transformed over the decades, shaped by regulatory changes, digital disruption, evolving products, and rising client expectations. Marwan Abrahams also unpacks how Old Mutual has adapted its offerings to remain relevant in a rapidly changing financial landscape. The conversation highlights the importance of strong partnerships with independent financial advisors (IFAs), focusing on how collaboration, support, and tailored solutions help advisors better serve South African clients while navigating an increasingly complex industry environment.