Nick Diamond Explains How Skating & Sneakers Led to Streetwear's Dominance

Nick Diamond, the founder of Diamond Supply Co, discusses the early days of the brand and how skating and sneakers ultimately led to streetwear's dominance. As one of the earliest brands to create unprecedented hype through a sneaker collab, Nicky is an expert on all things sneaker culture. FOLLOW US Facebook:   / highsnobiety   Twitter:   / highsnobiety   Instagram:   / highsnobiety   View more Highsnobiety videos here: http://hsnob.co/qh67