From Concept to Production: How We Help Founders Launch Products

In this episode of The Sourcing Gals, Erin and Jackie walk through the evolution of their business over the past year — from a podcast focused on education to a multi-layered service model helping founders launch and scale physical products. They break down the key phases of growth: -Starting with content and education -Expanding into digital courses -Introducing consulting for founders who needed guidance -Building a full-service, done-for-you product development offering Along the way, they identified a critical gap: many founders don’t just need to learn how to do it — they want a trusted partner to execute alongside them. This led to the creation of their LAUNCH framework, a structured 30-day process that gives founders a full business plan, cost analysis, and go-to-market strategy before they ever place a production order. They also share how they’re now working with both startups and established brands — helping clients expand product categories, improve margins, and prepare for retail growth. The biggest takeaway: your business will evolve — if you listen to what your audience actually needs. In This Episode -How The Sourcing Gals evolved from a podcast into a product development agency -Why education alone wasn’t enough for most founders -The key pivot that led to their “Gold Glove” done-for-you service -What the LAUNCH framework is and how it helps founders get to market faster -The difference between startup clients and established brand clients -Why many founders need execution support — not just information -How following demand can unlock unexpected business growth ----------------------- Sponsors MERCURY: We love Mercury and hope you do too! New customers receive $250 in cash when you deposit $10K within your first 90 days. Apply online in 10 minutes, no minimums required. Enjoy $0 monthly fees, free ACH and USD wires, and SO MUCH MORE! Check it out here https://mercury.com/partner/thesourci... ACCIO: If you’re launching or scaling a product business, this AI sourcing tool changes the game. Try Accio https://www.accio.com/?src=f_pn_theso... ----------------------- Connect with The Sourcing Gals Learn more about working with us, our courses, and our community: https://www.thesourcinggals.com