The Rise Of Corporate Protein Slop

Protein is literally in EVERYTHING right now, and I am TIRED of it! It's now in the coffee, the popcorn and even your water, and it feels like every brand randomly decided to start protein maxxing. In this video, we're breaking down why stores and fast casual chains are pushing protein so aggressively, what’s actually happening with gym culture and GLP-1 users, and whether we even need this much of it. Protein is important, obviously, but is this health optimization or just another trend? 🌟 subscribe:    / imurgency   📸 instagram:   / imurgency   🕺 tiktok:   / imurgency   👾 twitch:   / imurgency   🤖 discord:   / discord   🐦 twitter:   / imurgency   Timestamps: 0:00 intro 2:50 the protein scam 5:36 the benefits of protein 6:51 what's with the protein obsession 12:26 the glp-1 impact 18:42 what happens when you eat too much protein 23:57 why is this only in america? 26:19 is this a fad or here to stay? 27:50 predatory fitness content special thanks to Rachel for her perspective. check her out here instagram:   / rachhirsch   substack: https://rachhirsch.substack.com/?utm_... 2% club podcast: https://open.spotify.com/show/5qJwfhI... thumbnail creds:   / benjicavazos   video researched and co-written by briana morales ig, substack & tiktok: @oatbasedbeverage #imurgency #genz #protein #wellness