Inventory Planning for Small Brands: How Much to Order and When

Running out of your bestseller right before Black Friday. Buying three months of fragrance oil for a product that never takes off. These are inventory problems - but they're really planning problems. And planning is learnable. In this episode of the Noble Crown Podcast, Burnett King walks through the exact three-part framework he uses to manage inventory across 200+ SKUs, multiple sales channels, and a fragrance line with real seasonality. ✅ What You'll Learn: How to calculate your true sales velocity - per SKU, per channel, not just the blended average Why the 80/20 rule applies to your inventory (and how Burnett confirmed it almost perfectly in his own product line) How to set a reorder point using lead time and safety stock - with a real formula, not just a concept Why advertising calendar planning is an underrated inventory tool The Body Mist overbuying mistake - and what it taught Burnett about proving demand before scaling supply How to audit your slow movers and know when to cut a SKU Why "the goal isn't to never run out - it's to have exactly enough" 📦 Inventora - the inventory management tool Burnett uses to set low-stock triggers for finished products and raw materials: 👉 www.inventora.com 📌 Your Homework: Pick one SKU - ideally a bestseller - and calculate its reorder point from scratch. Write the number down. That's 15 minutes that will change how you buy. 🕯️ Explore Noble Crown Fragrances - elevated, minimalist scents for your space and body: 👉 www.noblecrown.shop 🔔 Subscribe for weekly episodes on building and scaling a product-based brand.