How we're making customer journeys easier | Ask The Experts with Vodafone 📶

How is Vodafone using AI to improve customer experience and reduce customer frustration? In this episode of Ask the Experts, Melda Sofuoglu, Global Senior CX & Service Excellence Manager at Vodafone Group, explains how AI, GenAI and Vodafone’s Just Ask Once approach are helping create simpler, faster and more connected customer journeys. From network outages and slow broadband to unexpected billing issues and installation delays, these moments can quickly become frustrating for customers. Melda shares how Vodafone is working to remove friction across digital, phone and in-store channels, so customers do not need to repeat themselves and can get clearer updates and faster resolutions. By connecting touchpoints across the journey and using artificial intelligence to identify issues earlier, Vodafone is improving network reliability, strengthening customer support, and delivering a more seamless customer service experience. Watch now to learn how customer experience, service excellence, AI innovation and connected journeys are helping Vodafone build trust when it matters most. #Vodafone #AskTheExperts #CustomerExperience #AI #ArtificialIntelligence #GenAI #CustomerService #NetworkReliability #ServiceExcellence #DigitalTransformation #Innovation #connectivity 00:00 Intro 00:19 What do customers expect from Vodafone? 01:08 How do we make it easy for customers to troubleshoot? 02:00 How are we improving everyday interactions? 03:13 What's next?