Board Games & Localisation | Brain Games | ToyTalk 2026 #09

In this ToyTalk at Spielwarenmesse, host Rob speaks with Reinis Butans from Brain Games about how a regional games publisher and distributor turns trade shows into business advantage. Reinis explains why the company prioritises the German fairs and leans on evergreen titles like Catan to drive partnerships and sales across the Baltic region. ⏱️ Timestamps: 0:05 Introduction and welcome 0:31 Company history — 12 years in the market 0:44 What [Brain Games] does: localisation & distribution 1:42 Why Spielwarenmesse is essential for their business 2:18 Bestsellers and catalogue highlights (Catan) 3:05 Closing thoughts 🔗 Links: Spielwarenmesse: https://www.spielwarenmesse.de Follow Spielwarenmesse on LinkedIn:   / spielwarenmesse-eg   Host Rob Taylor on Instagram: @zap_buzz_whir 📅 About Spielwarenmesse: Spielwarenmesse is the world's leading trade fair for toys, hobbies, and leisure, held annually in Nuremberg, Germany. For 75 years, it has brought together international manufacturers, retailers, and industry professionals—creating not just business connections, but a global family.