Fehler im Recruiting: Warum du keine Mitarbeiter findest (und was hilft)

Learn more about Karin: https://www.jobambition.de/ Why do so many entrepreneurs invest so much effort in chasing the wrong goals and still fail to find the right employees or achieve the desired success? I speak with experienced HR expert and Job Vision founder Karin Hohn about why traditional job postings are failing today and how small businesses can attract top talent through authenticity and the right use of technology. In this interview, we break with typical recruiting mistakes and show you the clear path to an efficient, future-proof HR process. 🔍 This conversation covers topics such as: The biggest recruiting mistake: Why filling past vacancies without a clear vision for the future fails. The €35,000 trap: Why unfilled positions cost you a fortune every month and how your perspective on personnel costs needs to radically change. Expertise vs. personality: Why a candidate's attitude towards the team is more stable and important than pure technical skills. Exposing Empty Phrases: Why terms like "motivated" are useless in job postings and how to precisely define your requirements. AI in Practice: How machine learning helps in active sourcing, where its limitations lie, and why ChatGPT can ruin your job postings. The Danger of Cold Empathy: Why the addictive potential and blind trust in language models are dangerous in management. The Swabian AI Strategy: How SMEs can build a real digital edge by gradually developing their employees' in-house expertise. Welcome to my YouTube channel! 🎬 Here, I help you become the best entrepreneur you can be. I cover topics such as reducing working hours, optimizing strategy, and recruiting employees, so you can run your business more successfully and with greater freedom. Learn more: https://www.unternehmercoach.com On my website, you'll find information about my seminars, books, and how to book a personal consultation if you'd like to delve deeper into these topics. 🔗 Follow me on social media: LinkedIn: www.linkedin.com/in/stefanmerath Instagram:   / stefanmerath   TikTok:   / stefanmerath   💬 Do you have any questions or suggestions? Just leave them in the comments – I look forward to hearing from you! 👍 Did you like the video? Give it a thumbs up and subscribe to my channel so you don't miss any future videos.