Episode #156: Chad Nicholson - EVP at BarkleyOKRP, Fmr Budweiser Brand Manager, D1 College Athlete

Chad Nicholson is the EVP of Strategic Intelligence at the independent advertising powerhouse, BarkleyOKRP. You’re familiar with their iconic work like the Burger King “You Rule” campaign. They also work with other great brands llke AMC Theatres, Winnebago, Frontier Airlines, Planet Fitness and many others. I first met Chad while at Anheuser-Busch where he started his career as an intern and climbed the ranks as a Brand Manager on Budweiser and Director of Consumer Strategy & Insights. And just in time for the World Cup Round of 16 . . . as a former D1 college soccer player, Chad is watching closely! Chad shares his career path, his philosophy on insights and the lessons he's applied from his college days as an athlete with the Marshall Thundering Herd.