The Art of Film Marketing | A Conversation with Diego Andaluz
How is independent film marketing evolving in response to changes in internet culture? How can film campaigns truly connect with Gen-Z audiences? This episode of the Hollywood Makers Podcast features Diego Andaluz, a marketing expert and Gen-Z marketing consultant who recently led the marketing campaign for breakout indie film, Our Hero, Balthazar, which has gone viral on social media for it's unconventional nature. Diego explains his approach to the campaign, taking risks in marketing, and his advice for markeitng to Gen-Z audiences. Follow the Hollywood Makers Podcast on Instagram: @The_Hollywood_Makers #indiefilm #a24 #marketing #genz #hollywood #film

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