LJUBLJANA, Slovenia - Europe's MOST ECO-CONSCIOUS capital?

In 2014, Ljubljana became the first European Capital to move towards Zero Waste. The city has managed to multiply its separate collection of organic waste and to reduce the amount of waste sent for disposal by 95% while maintaining waste management costs among the lowest in Europe. How? Snaga, the public company that provides waste management in the province of Ljubljana, adopted three main strategies: ‣ Introduction of a door-to-door collection system, specifically focused on the collection of organic waste ‣ Lower the frequency of collection for residual waste while keeping the collection of recyclables and organic waste the same ‣ Strong communication strategy focused on prevention and reuse to engage citizens. After 14 years, data speak for themselves: ‣ Total waste generation decreased by 15 % ‣ Recycled or composted waste average went up to 68% ‣ The amount of waste sent to landfill decreased by 95 % Some links: ‣ Ljubljana the leading European capital on path to Zero Waste society: https://www.gov.si/en/news/2019-12-10... ‣ The Independent names Ljubljana as one of the six best sustainable destinations: https://www.gov.si/en/news/2022-11-17... ‣ Chasing zero waste: How Slovenia has become a European frontrunner of the zero waste cities movement: https://zerowastecities.eu/chasing-ze... ‣ From no recycling to zero waste: how Ljubljana rethought its rubbish: https://www.theguardian.com/cities/20... ‣ The story of Ljubljana: https://zerowastecities.eu/bestpracti... ‣ Chasing zero-waste: How Ljubljana has become Europe's recycling capital: https://newseu.cgtn.com/news/2020-02-... ‣ https://www.surovina.si/en 🌴Social media🌴 ☛ Slovenian channel:    / @kjejebarbara   ☛ Main Instagram:   / thebarbarahorvat   ☛ TikTok:   / thebarbarahorvat   🌴Ways to support my content🌴 ☛ Patreon:   / barbara4u2   ☛ Paypal: [email protected] ☛ Ko-fi: https://ko-fi.com/barbarahorvat Hi! My name is Barbara, most people call me Barb. I am originally from a small country called Slovenia but I currently work & live in California. I started making videos about my country as a way to stay connected to it but later on also started to share my experience in the US as a foreigner. This channel documents things I have learned, cultural shocks, cultural differences, life in Slovenia and abroad and occasional stream of thought videos. If you like the content, feel free to subscribe! :) Thank you!