РБК. Взгляд. Цветочный парадокс

Broadcast 06.03.2026 Flower shops are closing in Russia. In the last year alone, their number has fallen by a quarter in some cities with over a million residents. In Ufa, for example, according to Yandex Maps, the number of shops has fallen by 20%. Yet, flower sales are breaking records – 450 billion rubles last year. This means more flowers are being bought, but fewer shops are opening. How so? Where are the customers going? Who is surviving in this market, and who is closing? And what is happening to the flower business in the week leading up to March 8th – the busiest time of year? We'll discuss this on the program "Vzglyad." Guests: Lilia Manikhova, founder of the MosRozaOPT brand and Pion Pionich; Kamilla Yumaguzina, entrepreneur and flower wholesaler; Victoria Krylova, Executive Director of the National Association of Florists; Veronika Peretyagina, Head of Seller Acquisition and Support at Flowwow RBC TV Channel is the first and only federal business channel in Russia. Every day at 8:05, 12:10, 15:10, 16:00, 19:10, and 20:20, the most important regional economic and political news, as well as interviews with government officials, business leaders, and leading experts, are broadcast live. RBC-Ufa offers: analytical reviews, forecasts, and expert commentary; interviews with leading politicians and businessmen; special programs dedicated to current issues facing Russian business. Website - https://ufa.rbc.ru/ufa/ VK - https://vk.com/rbc_bashkortostan