Fixing Radio's Gender Inequality | Linda Coogan Byrne | RADIO & co. | SE1EP1

"Perpetuating a lack of diversity & equality benefits only white cis men - this is the harsh truth." Linda Coogan Byrne is a label manager, consultant and publicist with 15 years experience in the music and radio industry. When COVID-19 hit, Linda did a deep-dive into the data around radio plays, only to discover cis-men were being overly favoured. As a result, Linda set up Why Not Her to highlight and redress the gender disparity on the airwaves. In only 2 years, Why Not Her’s gender disparity reports have reached over 150 million people worldwide and have improved the representation of women on radio. In this episode of RADIO & co, Lucy chats with Linda about her take on the radio industry. Plus, the steps she’s taking to push for a more equal radio space. WHY NOT HER https://whynother.net BOOK DEMO 💁‍♀️ https://radio.co/book-a-demo JOIN NEWSLETTER 📫 https://radio.co/newsletter FOLLOW & SHARE 👣 Twitter:   / radiodotco   Facebook:   / radiodotco   Instagram:   / radiodotco   LinkedIn:   / radio-co   TikTok:   / radio.co   TIME CODES ⏳ 00:00 - Intro 01:15 - The origin of 'Why Not Her?' 07:00 - Consequences for artists not getting played 13:20 - Goals of 'Why Not Her?' 20:32 - Support offered 24:30 - Independent radio hot takes 33:13 - Linda's book getting stolen?! 36:06 - Fixing diversity in radio presenters 46:35 - What more needs to be done? 48:48 - Outro #radio #diversity #inequality