Did Endless Shrimp Promotion Kill Red Lobster

Name: Did Endless Shrimp Promotion Kill Red Lobster
Uploaded: 2026-06-15T00:00:00.000Z
Description: In 2023, Red Lobster made Endless Shrimp permanent. One quarter later, they'd lost $11 million on it. The internet blamed the shrimp. The bankruptcy filing told a different story.

In 2023, Red Lobster made Endless Shrimp permanent. One quarter later, they'd lost $11 million on it. The internet blamed the shrimp. The bankruptcy filing told a different story. This is the real reason Red Lobster collapsed — and it started a decade before anyone ate a single shrimp. Red Lobster. Endless Shrimp. Golden Gate Capital. Thai Union. Sale-leaseback. Chapter 11 bankruptcy. Darden Restaurants. Fortress Investment Group. Damola Adamolekun. Cheddar Bay Biscuits. casual dining collapse. restaurant bankruptcy 2024.

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