Subtraction Discipline: A Business Principle

The biggest lie in business: more = better. More tools. More processes. More hires. More hustle. But the operators actually winning? They're doing the opposite. They're refining what already works — stripping out, not stacking on. In this video, I break down why working on your systems isn't about making your current level easier. It's about engineering the leverage to reach the next one. If your operations only serve where you are today, you're not building a business - you're building a treadmill.