Navigating Technology and Talent in the Middle Market

In this episode of The Market That Moves America, Minyi Su, Head of Marketing at Bluemercury and Fisher College of Business alum, joins us to share how a premium beauty retailer is adapting to rapid change. We discuss the evolving role of brick-and-mortar stores in a digital-first world, the ways AI is enhancing—not replacing—human connections, and the importance of innovation in meeting shifting consumer preferences. Minyi also offers candid insights into the challenges of attracting and retaining top talent, balancing supply chain pressures, and fostering agility in a mid-sized company. From consumer behavior trends to practical leadership lessons, this conversation highlights how middle market firms can stay resilient while putting the customer experience at the center. 00:00 Introduction and Focus Areas for Middle Market Companies 00:52 Guest Introduction: Minhee Su, CMO of Blue Mercury 01:39 Minhee Su's Background and Blue Mercury's Growth 04:26 Consumer Demand and Digital Transformation 06:55 The Role of Brick-and-Mortar Stores and Technology 13:38 Challenges in Talent Retention and Trade Policy 21:10 The Future of Workforce Dynamics