6 Tips for Pre-Order Marketing for Your Fashion Business

Taking pre-orders is a powerful way to build buzz for your fashion startup, predict sales, and get an early influx of cash to help you with inventory or marketing. But taking pre-orders requires even more planning and strategizing to make sure you build up the excitement and exclusivity for your product, create a seamless customer experience, and deliver your products as promised. In this video, I guide you through the key steps to ensure your pre-order marketing is a success. || RESOURCES || Here the blog post if you'd like to read more about this topic: https://startupfashion.com/6-tips-for... Read more blog posts about starting a fashion business: https://startupfashion.com/tag/starting/ || LET'S CONNECT || Instagram:   / startupfashion   Facebook:   / startupfashion   Pinterest:   / startupfashion   || TOOLS || The Fashion Business Marketing Tool Kit for Fashion Designers: https://startupfashion.com/product/fa... Timestamps: 0:00 6 Tips for Pre-Order Marketing for Your Fashion Business 0:53 Tip #1 - Tell a Story 2:25 Tip #2 - Consider the Customer Journey in Pre-Sales Marketing 4:31 Tip #3 - Provide value 5:43 Tip #4 - Build Trust 7:22 Tip #5 - Work with Influencers 9:02 Tip #6 - Momentum #fashionbusiness #fashiondesigner #startupfashion