Digitaler Produktpass: Was Unternehmen jetzt wissen müssen | Prof. Dumitrescu Tech Talk #27

How can the digital product passport contribute to sustainable and circular value creation? What regulatory requirements will companies face - and how can this generate real added value? Malte Trinenz, PhD student at Fraunhofer IEM, is researching the use of data across the entire product life cycle. In an interview with Prof. Dr.-Ing. Roman Dumitrescu, he talks about specific applications, legal framework conditions and strategic opportunities arising from the implementation of the digital product passport - especially for SMEs and engineering. 0:00 - Why the digital product passport is important now 1:26 - Goal and benefits: Data across the entire life cycle 2:22 - Regulatory basis: EU Green Deal & ESPR 3:52 - Challenges and opportunities for companies 5:35 - Added value through transparency and traceability 7:33 - Technical implementation: QR codes, RFID & web portals 9:41 - Practical examples from electronics and consumer goods 11:07 - The role of engineering in the circular economy 14:18 - Timetable: When the product passport will become mandatory 20:31 - Preparation strategies for companies 🔹 Guest: Malte Trienens 🔗 LinkedIn:   / malte-trienens-a6225121a   🔹 Host: Prof. Dr.-Ing. Roman Dumitrescu 🔗 LinkedIn:   / roman-dumitrescu-professor   📢 Learn more & network: 🔗 LinkedIn:   / fraunhofer-iem   📸 Instagram:   / fraunhofer.iem   📩 Newsletter: https://www.iem.fraunhofer.de/newsletter 📺 Subscribe to our YouTube channel:    / @fraunhoferiem   #product #sustainability