‘The Art of Musk Melon’ - Expensive fruit of Japan

Pricing at least US$90 per fruit, the musk melon is one of the world's most expensive fruits. The musk melon in Japan has been sometimes called 'the king of fruit', and is often given as gifts - as is the common custom in the land of the rising sun. The musk melon can probably be seen as related to its more common variety of cantaloupe and honeydew. However, the musk melon is far more sweeter and juicier. In Shizuoka province of Japan, famed for its agricultural produce, Tomohisa Yamashita has been cultivating these melons for over 40 years and requires a measure of skill, craftsmanship and patience not usually seen in fruit farming. Combining technological advancements such as powered greenhouses paired with farming know-how, Yamashita's musk melons are revered in Asia - a lot of them exported with care to neighbouring countries where they would command much higher prices. But at the heart of it, Yamashita is a salt-of-the-earth kind of fellow who just wants people around the world to enjoy his produce. https://yamashita-melon.com/ ------------------------------------------------------------- 'The Japanese Artisan Series' is a non-commercial project by Edwin Lee (Hong Kong) in collaboration with One Ocean Partners (Singapore). It focuses on documenting little-known but highly skilled artisans and tradespeople across Japan centering on themes of tradition and succession. With Japan's ageing population, low birth rate and reluctance of young workers to enter such niche industries, these people's traditional skills are in danger of being lost. Other films from the series: 'The Spirit of Noh':    • 'The Spirit of Noh 能'  - Oldest surviving ...   'The Art of Imono':    • THE ART OF IMONO - Japanese iron casting   'Wasabia Japonica':    • 'Wasabia Japonica' - A story of real wasabi   'The Reluctant Master’:    • ‘The Reluctant Master’: Sasuke 佐助 - famous...   'The Scent of Sakai':    • 'The Scent of Sakai' 堺の香り - Handmade incen...   ------------------- Music: 'Hachiko (The Faithful Dog)' by The Kyoto Connection (thekyotoconnection.com) Gear talk: Sony a6300 Slog2 Sony Zeiss 24-70mm f4 / Sony Zeiss 12mm f2.8 / Zeiss ZF 50mm f1.4 / Nikon 100mm f2.8 Beholder DS1 gimbal DJI Mavic Pro