The Spotify Ad Method That's BLOWING UP My Music Fan Base

🌟CLAIM YOUR FREE 14 DAY TRIAL HERE🌟: https://indepreneur.io/join-indiepro I’m Circa and in addition to being the CEO of a music marketing education company and a marketing agency, Indepreneur, I’m also an independent musician myself. So, I don’t just help indies learn what to do in order to grow their fan base - I do it myself, too. In this video you’ll see how our marketing strategies have pivoted and changed over the last two years, resulting in even more success for independent music marketing. You’ll see a case study update on SOMEKIDPUNK, a new music project with absolutely no existing fan base prior to starting our marketing efforts. You can use these same strategies to grow your fan base, too. In a constantly changing and evolving music landscape, your marketing advice should probably evolve with it, right? 🌟What changed for artists trying to use advertising to grow their fan base since 2020🌟: • TikTok exploded onto the scene creating a brand new landscape for music discovery • Instagram leaned hard into vertical videos and leans much heavier on video content in general since TikTok rise to prominence • Facebook lost a large portion of its market share for the first time ever and started actually losing users • Apple iOS 14 Update all but killed advertisers ability to work in niche marketing, due to the new privacy settings 🌟What we’ll learn in this video🌟: • Why you should focus on algorithmic Spotify playlists and not curated playlists • How the CEO of a successful music marketing company learned to pivot for continued success in growing his fan base • Why broad targeting marketing works and why niche marketing isn’t working so well anymore • How you can start using the same new strategies that are working for tons of independent artists today to grow your own fan base and music career 🌟CLAIM YOUR FREE 14 DAY TRIAL HERE🌟: https://indepreneur.io/join-indiepro What we make videos with:  Cameras and Lenses (Orlando Studio) Canon EOS R5 (A-Cam, Orlando) - https://amzn.to/3dQ9b36 Canon EOS R (B-Cam, Orlando) - https://amzn.to/3vocbtp Canon RF 15-35mm f/2.8 - https://amzn.to/3sUYHnv Canon RF 24-105mm f/4 - https://amzn.to/2QW8IDC Canon RF 50mm f/1.8 - https://amzn.to/3aAZSSP Canon RF 35mm f/1.8 - https://amzn.to/3sWXb4e Sigma 18-35mm f/1.8 - https://amzn.to/32OJ9XL Stabilization and Support E-Image GH06 Video Tripod and Fluid Head - https://amzn.to/3sTiMuu Crane 3S Gimbal - https://amzn.to/2QwIg3C Weebill S Gimbal - https://amzn.to/3vqYCd3 Zeapon Micro 2 Slider - https://amzn.to/3tThjWr Audio Rode Wireless GO - https://amzn.to/3dSa3US Deity V-Mic d3 Pro - https://amzn.to/3nqjrT8 Electro-Voice RE320 - https://amzn.to/3gSoXwD Audient iD14 USB Interface - https://amzn.to/3aHqaTn Audient iD44 USB Interface - https://amzn.to/3aChOw7 Telefunken TF-29 Copperhead - https://amzn.to/2S5SwQQ Latchlake Mic Stand - https://amzn.to/3aFU3nf GIK Acoustics Panels - https://amzn.to/2S3M10W Lighting Aputure C120d Mark II - https://amzn.to/3nkNsDN Light Dome II - https://amzn.to/3sTTwnG Light Dome Mini II - https://amzn.to/3dS8w1p Neewer Pro C-Stand - https://amzn.to/3xs1doE Manfrotto Heavy Duty Stand - https://amzn.to/32MnHm7 GODOX SL-60W - https://amzn.to/3aH2FK3 GODOX SZ150R - https://amzn.to/3vjP4jN Glow 38” Deep Parabolic Softbox - https://amzn.to/3noALI3 Aputure Fresnel Lens - https://amzn.to/3nragSb Monitors & Recorders Atomos Ninja V - https://amzn.to/3dSexej Atomis Ninja Inferno - https://amzn.to/3xsunnw Editing Tools Loupedeck CT - https://amzn.to/3noBusL Davinci Resolve Speed Editor - https://amzn.to/2PmxvAg Instruments & Controllers Teenage Engineering OP-1 - https://amzn.to/3gBDz3b Arturia KeyStep - https://amzn.to/2QwKArm Fender Precision Player Precision Bass - https://amzn.to/3aHsCJz Fender Precision Player Telecaster - https://amzn.to/2Pu1yGs  Ableton Push 2 - https://amzn.to/32QNWbo Our Favorite YouTubers (COMMENT and let 'em know we sent you!):  Potato Jet (AMAZING Videography/Cinematography Lessons From A Goofball) - https://www.youtube.com/channel/UCNJe... DSLR Video Shooter (Videography Lessons from A Smooth Operator Who Knows His Ish) -    / dslrvide...​    Gerald Undone (Videography/Camera/Photography Nerd Who Rocks Hard) - https://www.youtube.com/channel/UC09q... Peter McKinnon (Videography and Photography Lessons From A Warm-Hearted Badass) -    / petermck...​    MKBHD (Tech Reviews From A Real Life Superhero Alter-Ego) -    / marquesb...​    Matti Haapoja (Videography/Creativity Lessons From Canada's Yung Gawd) - https://www.youtube.com/channel/UCbvI... Andrew Huang (This Guy Makes Music Fun Again Every Day) -    / songstow...​    DigitalMarketer (This Company Teaches Digital Marketing Better Than Anyone) -    / digitalmktr