He's Watched Companies Choose. Most Choose Wrong ft. Itai Green of Global Innovation & Strategy

One person built a product in a few months that threatened the core business of a 5,000-person company. Wix acquired Base44 for around $80 million. A year later, it's doing $100 million in ARR. At the time of acquisition, it had $1 million. Itai Green, co-founder and CEO of Global Innovation & Strategy and author of Innovation or Elimination: Winning in A World of Constant Change, uses this as a live case study for why corporations can't afford to wait. The moment you see a startup solving a problem that sits at the center of your business, you have two options. Buy, partner, or integrate now. Or watch them, or someone else, do it at scale while you're still running internal approvals. Time is the one thing money cannot buy. The companies that understand that are the ones still standing. Hosted by Yoel Israel --- 00:00 - Introduction & the "Innovation or Elimination" mindset 01:21 - Why corporations and startups need each other 02:27 - Can corporations be innovative without startups? 04:01 - Common mistakes enterprises make with innovation 06:37 - A step-by-step workflow for corporate innovation 09:28 - The benefit of the "One-Day Innovation Workshop" 11:31 - Overcoming the "Arrogance of Success" in leadership 15:23 - Why traditional consulting firms struggle with real-time innovation 18:34 - Case Study: How Wix stayed ahead by acquiring Base 44 22:21 - The "Golden Moment" for corporations to invest in startups --- Subscribe to our weekly newsletter 👉🏼 https://magic.beehiiv.com/v1/26afeab9... variable Follow IsraelTech on your fav social media feed X (Twitter): https://x.com/IsraelTech LinkedIn: / israel-tech Facebook: / israeltech48 Instagram: / israeltech48 TikTok: / israeltech48 Spotify: https://open.spotify.com/show/7fkZX1R... Follow Yoel on your fav social media: Instagram: / yoeltisrael LinkedIn: / yoeltisrael X [Twitter]: / yoeltisrael Facebook: / yoeltisrael Follow Itai: Instagram: / itaigreen LinkedIn: / itaigreen X [Twitter]: / ItaiGreen