How to Connect to Anyone | Soraya Morgan Gutman | TEDxWilmingtonWomen

In this dramatic presentation Soraya explores the diversity of human personalities and cultures, simplifying them into 2 basic types. Soraya developed her ability to teach others to connect by doing it herself, out of necessity. She learned how to connect with "big picture" lovers of change as well as detailed, systematic people. Connecting to others is as simple as recognizing the nature of another person and then mirroring the preferences of their personality. Soraya founded, grew and sold her business advisory firm, Morgan Business Solutions. As President of Brand Launcher she focuses on helping entrepreneurs and C-level Executives thrive by increasing sales and employee productivity. Soraya won the 2016 New Castle Chamber of Commerce Speakers Award and is a top ranked speaker for The NJ Association for Women Business Owners, The U.S. Military, Leadership Delaware and the Delaware Youth Leadership Network. Having lived and worked during political, economic and social turmoil in England, Germany, Egypt and Turkey, Soraya has a deep understanding of the challenges business owners face during all economic climates. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx