What Was KFC Really Telling Us With This Commercial

Why have commercials gotten so dark nowadays? From Liquid Death using heavy metal inspired branding, to KFC bizarre chicken commercial, it seems that massive companies are choosing highly controversial ways to advertise their products. Today, we are breaking down the darkest commercials ever made and analyzing the marketing psychology behind them to figure out why brands utilize this shock advertising strategy. 00:00 The KFC Commercial Backlash 02:38 The Mercedes Benz Super Bowl Ad 05:04 Match.com and the 2020 Campaign 06:46 Taco Bell 08:08 Liquid Death and Shock Advertising 14:22 The Viral Apple Commercial Connection #MarketingAnalysis #CommercialBreakdown #BrandStrategy #ShockAdvertising #MediaCritique