Claude: Por qué deberías usar Proyectos en lugar de Skills (o ambos)

Are you confused by Claude's Projects and Skills? In this video, I'll explain the key difference in a simple way so you can stop wasting time configuring your AI chats over and over again. A subscriber asked me, "Álvaro, when should I create a Project and when should I create a Skill?" Today, I'm bringing you the answer with real-world examples from my workflow as a Media Buyer. In this tutorial, you'll learn: ✅ The Matrix analogy for understanding Skills. ✅ Why Projects are the "ultimate folder" for your Meta Ads clients. ✅ My secret strategy: How to combine both so Claude can analyze campaigns without you having to explain anything. ✅ How to set up a Project from scratch (step by step). --- 🎁 SPECIAL GIFT FOR YOU: If you want to take your productivity to the next level, I have a gift for the first 3 people to comment. 1️⃣ Write the word "PROJECTS" in the comments of this video. 2️⃣ Click this link to claim your access: 👉 https://theadsstudio.com/proyectos/ With this, you can get a free week of Claude Pro and access to Cowork, the agent that searches the internet and creates projects for you. Video Chapters: 0:00 Luis Fernando's Question: Projects or Skills? 0:40 Why I Use Claude for Advertising 1:10 The Matrix Analogy: Understanding Skills 3:00 When to Use a Project (Client Context) 4:15 When to Use a Skill (Recurring Methods) 5:30 The "Superpower": Combining Project + Skill 6:45 Tutorial: How to Set Up Your First Project #ClaudeAI #ArtificialIntelligence #Productivity #MetaAds #DigitalMarketing #ClaudePro #skillsclaude In this video, we address the crucial difference between projects and Claude skills, answering a subscriber's question. We explore how artificial intelligence can enhance your AI workflow automation, showing a real-world example of ad copy so you can see the difference. Discover how automation with Claude can simplify your tasks. 🚀