GENDERED MARKETING | The Checkout

Kirsten Drysdale and Zoe Norton Lodge examine the issue of market segmentation by gender and find we've all got an equal opportunity to pay more. SUBSCRIBE now to The Checkout on YouTube: http://ab.co/1nhNgCh How viewers can get involved in THE CHECKOUT:   / checkouttv     / checkouttv   #thecheckout http://futube.net.au (where you can send in video complaints) [email protected] (email us directly)