the personal brand reality check nobody wants to hear

just a brutally honest take on what building a personal brand actually looks like in 2026 (at the beginning) book a call with me to build your personal brand → https://calendly.com/alexshaw1312/abs... the stuff no one really tells you as it doesnt sell a course you basically become the marketing, it turns into a second full-time job (if not creating a system) and honestly most people probably shouldn't do it. but if you're one of the ones who should, i break down how i'd actually do it from zero. no guru stuff, no scale-bro bullshit. just me building in public. instagram:   / alexbenshaw   business instagram:   / abscreativestudios