IA já transforma negócios, mas exige cautela, diz CEO da ColmeIA no Web Summit Rio

During Web Summit Rio, the Latin American version of one of the largest global technology and innovation events, industry leaders discussed the real impacts of artificial intelligence on business and society. In an interview, José Caodaglio, CEO of ColmeIA, highlighted that AI is already generating significant gains in automation, customer service, and digital journeys, but warned of the risk of inflated expectations and projects that don't move beyond the pilot phase—citing MIT studies that indicate high failure rates in corporate AI initiatives. The executive also stated that only a limited portion of jobs in the labor market would be potentially replaceable by automation, reinforcing that the adoption of the technology needs to be gradual, controlled, and focused on viable use cases. 🚨Subscribe to the channel and activate the bell to receive all our content! Follow Times Brasil - Exclusive CNBC Licensee on social media: @otimesbrasil 📌 WHERE TO WATCH THE WORLD'S LARGEST BUSINESS CHANNEL IN BRAZIL: 🔷 Channel 562 ClaroTV+ | Channel 562 Sky | Channel 592 Vivo | Channel 187 Oi | Regional operators 🔷 OPEN SIGNAL TV: satellite channel 562 🔷 ONLINE: https://timesbrasil.com.br | YouTube 🔷 FAST Channels: Samsung TV Plus, LG Channels, TCL Channels, Pluto TV, Roku, Soul TV, Zapping | New Streaming Services #CNBCInBrazil #BusinessJournalism #TimesBrasilCNBC