Kunci Marketing Gerilya Anti-Boncos | ADYTHIA PRATAMA | C.E.O.

In this episode of CEO, Cinta Laura Kiehl and Adythia Pratama discuss their journey from a rollercoaster ride, including surviving in a cramped rental without a functioning toilet, to successfully implementing guerrilla marketing tactics that doubled their business revenue. In this episode, Adythia reveals how minimal capital helped him discover marketing strategies that transformed his life for the better. However, his greatest achievement, buying a house for his mother, triggered a period of deep inner emptiness. He shares how this self-reflection from the crisis proved that true success isn't just about numbers, but also the meaning of life. Because ultimately, business and life aren't just about profit and loss. They're also about the courage to benefit others, born of caring and sensitivity. 00:00 Intro 03:00 Childhood, Family & Ambition to Change Your Destiny 10:14 Education, Privilege & Different Learning Methods 16:40 From Church to Marketing 23:28 Gorilla Marketing & Building a Business 29:55 Personal Branding, Content & Positioning 36:33 Educational Mission & Building Civilization 43:58 Personal Growth, Purpose & A Home for Mom 57:49 The Meaning of Success, Emptiness & an Impactful Life Follow us on: Instagram:   / weareparaswara   TikTok:   / weareparaswara   Business inquiries: [email protected]