Reno, NV Realtor Mitchell Ross Shares His Journey

Want Mitchell to help you buy or sell real estate? Contact him here: https://mitchellross.nevadahomefinder... What does it take to build a thriving real estate business in Reno from scratch? Mitchell Ross has the answer, and the nine-year track record to prove it. In this episode of the Reno-Tahoe Real Estate Insider, I sit down with Mitchell Ross, Reno-based realtor and co-owner of the Mitchell Ross Homes team. Mitchell has helped over 200 families buy and sell homes across the Reno market, averaging more than 20 transactions per year. He shares the full arc of his journey, from running an arcade game business with his dad, to closing his first deal with shaking hands and a lockbox he had never touched, to becoming a productivity coach at Keller Williams, to ultimately stripping the business back down to a lean, client-first team. Mitchell talks candidly about what separates good agents from great ones, why he maintains a cash reserve specifically so he never has to make decisions based on his own paycheck, and why he still door knocks 500 homes twice a year, nine years in. He and his wife Mackinzie operate as true partners: he works the front end through door knocking and events while she runs the marketing and brand. Together they have built a business that gives them genuine work-life flexibility, including Mitchell serving as VP of his daughter's school PTO. This episode covers the Reno market's challenging middle price band (roughly $750K to $1.2M in zip code 89521), why that buyer and seller demographic faces unique friction right now, and the advice Mitchell gives clients who are thinking about making a move. He also shares a gym analogy on embracing failure that reshaped how he shows up in both business and family life. If you are buying or selling in the Reno area and want to work with someone who will advocate for you without an agenda, Mitchell Ross is your guy. Topics covered in this episode: Growing up entrepreneurial: running an arcade business with his dad Getting licensed in 2017 and closing his first deal on a whim 75 open houses in year one and what that built Pivoting to door knocking during COVID and never stopping Moving from solo agent to team leader and back again The $750K to $1.2M price band and why it is the toughest segment right now Why having a nest egg makes you a better agent Failure as a growth strategy Want to work with Mitchell? Reach out to him here: Website: https://mitchellross.nevadahomefinder... Phone: (775) 232-5755 Instagram:   / mitchell.ross.homes   ____ Shay Phillips is a Top-Rated Mortgage Advisor based in the Reno-Tahoe area. Want to find out how much of a home purchase you qualify for? ► ► Reach out to find out → https://www.mortgageupside.com/ DISCLAIMER - This video is intended for educational purposes only. Shay Phillips is a Licensed Loan Originator (NMLS 1919855) with NEXA Mortgage, LLC (NMLS 1660690), an Equal Housing Lender. Mortgage Upside is not a lender, does not issue loan qualifications, and does not extend credit of any kind. This video is only for educational usage. All calculations should be verified independently. This video is not an offer to lend and should not be used directly to make decisions on home offers, purchasing decisions, or loan selections. Not guaranteed to provide accurate results, imply lending terms, qualification amounts, or real estate advice. Seek counsel from a licensed real estate agent, loan originator, financial planner, accountant, and/or attorney for real estate, legal, and/or financial advice. Not affiliated with the VA, FHA, or any other government agency. This video has not been approved by any government agency. NEXA Mortgage, LLC 3100 W Ray Road #201, Office #209 Chandler, AZ 85226 NMLS #1660690 Equal Housing Lender