Market Your Podcast: Create a Visual Soundbite for Social Media

Creating an eye-catching soundbite (or audiogram) is a powerful way to market your podcast episode on social media platforms like Tiktok, Instagram Facebook and LinkedIn! To get started, all you need is an audio file of your latest episode and a static image of your artwork. You can also include other visual elements, such as a waveform and transcriptions. In this video, we'll show you step-by-step how to make a podcast soundbite on Buzzsprout. COMMON QUESTIONS When is the best time to post an audiogram? Most podcasters post their audiogram right after they release their episode. This will give you a wider reach rather than taking action when the downloads go down. Can I use Canva to create an audiogram? Yes! If you host your podcast with Buzzsprout, you have free access to our Visual Soundbites feature and our Canva integration (recently expanded to allow you to create audiogram artwork). Can I share soundbites from Buzzsprout to my social media channels? Yes, once you download your soundbite, you can upload it to any social media platform that accepts video files. It’s one of the best ways to repurpose your content. 🌱 Pro Tip! When posting your audiogram on social media, always add a link to the full episode. As people scroll through their feed, This way people can listen to more if they liked your clip, and they are able to subscribe to your podcast. ==== Time Stamps ==== 0:00-0:26 - Intro 0:26-1:23 - What are soundbites? 1:23-2:20 - Set an intention for your audio clip 2:21-4:29 - How to pick soundbites 4:29-5:26 - Creating your soundbite 5:26-5:56 - Aspect ratios for social media 5:56-7:20 - Tips to interest podcast listeners =================== FOR A LIMITED TIME! Host with Buzzsprout and save 30% off your ads: https://www.buzzsprout.com/ads INTERESTED IN STARTING A PODCAST? Get started for free with Buzzsprout at https://www.buzzsprout.com/ Subscribe to the "How to Start a Podcast" podcast to learn all the ins and outs of creating your first podcast. Apple Podcasts - https://apple.co/2QBShqA Spotify - https://spoti.fi/2H0x2Or Google Podcasts - https://bit.ly/2EuywwA