Is Amazon Killing Kroger?

In 2017, Amazon announced its intent to purchase grocery chain Whole Foods. For Kroger this was the latest challenge in the brand's 136 year old history. Starting in the 1980s and '90s the brand faced challenges from Walmart. But now Kroger is fighting back as it develops a partnership with Microsoft to take on Amazon's cashierless stores. » Subscribe to CNBC: http://cnb.cx/SubscribeCNBC About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more. Connect with CNBC News Online Get the latest news: http://www.cnbc.com/ Follow CNBC on LinkedIn: https://cnb.cx/LinkedInCNBC Follow CNBC News on Facebook: http://cnb.cx/LikeCNBC Follow CNBC News on Twitter: http://cnb.cx/FollowCNBC Follow CNBC News on Google+: http://cnb.cx/PlusCNBC Follow CNBC News on Instagram: http://cnb.cx/InstagramCNBC #CNBC #Amazon #Kroger Is Amazon Killing Kroger?