Игорь Линде | Как ведущий за 1 год стал режиссёром с роликами на 6 млн просмотров

🎙 EVENT, Brotherly Style: What do you do when 14 years of a career stop bringing you joy, and every event trip becomes a wait—literally and figuratively? Igor Linde, one of St. Petersburg's most prominent presenters, took a step many hesitate to take: he went where no one else was and built his own world of microfilms, storytelling, and directing. He proved that boundaries exist only in the mind, and today his videos are garnering millions of views, with clients lining up. Igor explains why he left the established wedding market for a direction with "no support, no community, no system"—and what came of it. How his videos are born from music, not a script. How much does it really cost to create a two-minute video, and why he still can't delegate. He also discusses the dangers of awards for creativity and how to know when you're finally doing what you love. 👍 If you enjoyed this candid interview, give it a like and subscribe to the channel! 💬 Tell us in the comments: do you feel trapped, and what's stopping you from breaking free? 🔔 Click the bell to stay up to date with more honest, "BROTHERLY" conversations. 🧐 WHY CAN YOU TRUST US? We, Ilya and Mark Lichter, are producers of cover bands who play the same venues as our guest. We've hosted over 2,500 events over the past two years. We're creating this podcast to foster honest dialogue within the industry. EVENT's social media: 📸 Instagram - https://www.instagram.com/likhter_eve... ✉️ Telegram - https://t.me/likhterstudio 📘 VK - https://vk.com/likhter_event ✉️ For collaboration: • Learn about Likhter Studio's cover bands (True Party Band, NEMODNYE, Rvi Bayan) +79523973099 ⏰ Timestamps: 00:00 — Intro: Why Igor blew up the internet with more than just his hosting talent 01:29 — Who is Igor Linde: pop and jazz vocalist, cultural theorist, "hybrid artist" 04:31 — That very video about the event community: How a video shows the reality of awards and statues 06:12 — What Igor hates about hosting events (and why it's the norm) 08:34 — 2011: Project M-16, Vyacheslav Malofeev, and how it all began 14:10 — The tragedy that led to the project's closure, and the first graduates without experience 17:00 — Imposter syndrome: it was, it is, and it will be — frankly about creative pain 19:50 — Main advice: do what you love, don't do what you don't 24:45 — 14 years with a feeling of isolation: there are apartments, but no happiness 25:58 — Why Igor deliberately chose not to join the awards and community system 28:40 — Fundamentally against showreels and the aesthetics of table-glasses 34:42 — New synergy: video as lead generation for another event 37:20 — How much does Igor Linde's video cost and how much does he make per month? 38:10 — Why his videos featuring himself win, while others' don't 40:16 — Energy encoding: a Rubik's cube that hasn't yet been solved 42:10 — Working with brands: the "storyteller touches the product" formula 47:10 — How long does it take to create a video? 50:50 — 90,000 subscribers in a year: how everyday life has changed 54:30 — 6 million views on one video: the secret is simple—do it for yourself 57:26 — Three of the best works in an event through Igor Linde's eyes 59:13 — Reach vs. subscribers: what really matters 01:01:30 — Why people subscribe not after one video, but after viewing the entire page 01:03:20 — Music is the foundation of everything: rhythm, tempo, and why a script begins with a soundtrack 01:06:30 — Results: honesty, boundaries, synergy, and the joy of being where you are