The $1.2B Funnel Strategy Every Brand Should Steal in 2026

Want to achieve $100M in annual revenue with your brand? Grüns, IM8, Mars Men & Create Wellness have done it in under 3 years, and they all follow the same playbook. In this episode, Brian breaks down the importance of a congruent funnel in the acquisition process. From identity-based and persona-based funnels to landing page strategy and social proof, we cover the exact principles behind what makes these brands convert at scale. Take these frameworks and throw them straight into your strategy. We used Motion (https://motionapp.com/) to find all of this info - make sure to use them if you're trying to meaningfully grow your brand. Enjoy the episode! 📱Follow Us On Social: -------------------- Instagram Alex   / alexgarcia_atx   Brian:   / brian_blum   Twitter www.twitter.com/@alexgarcia_atx www.twitter.com/@brian_blum1 -------------------- 🔥Want Free Game? Send us a picture of your Apple & Spotify reviews to [email protected] and we'll make you a playbook in a future episode. -------------------- 🎥Checkout Brians Content Agency https://www.nibble.studio -------------------- 📈Growth Playbooks, Directly To Your Inbox For growth playbooks, deep dives, and marketing case studies, get subscribed at https://www.marketingexamined.com -------------------- CHAPTERS: 00:00 - Intro 01:27 - Grüns' Playbook for Scaling a Business 03:35 - Grüns' Founder Story 05:08 - IM8's Funnel Architecture 07:54 - Owning a Unique Position 08:53 - Mars Men's Emotional Identification 14:38 - Create Wellness' Strategy 15:52 - The Importance of Funnel Congruency