The Innocent Smoothies story by Dan Germain | D&AD Masterclass

Dan Germain is founder and Group Head of Brand of innocent smoothies. In this D&AD Training Leadership Series event he tells the story of innocent smoothies, and how they were a social company before the advent of social media. More on D&AD's Branding course here: http://www.dandad.org/en/branding-dem... Our masterclasses are designed to help you acquire the skills and mindset you need to attain creative excellence at any stage of your career. The courses are developed in line with the latest industry practice and led by experts. Find out more: https://www.dandad.org/en/d-ad-profes... #CreativeCourses #DandADMasterclass D&AD - Celebrating, inspiring, and nurturing creative excellence since 1962. https://www.dandad.org/ Instagram:   / d_and_ad   Twitter:   / dandad   Facebook:   / dandaduk   LinkedIn:   / d&ad   Pinterest: https://www.pinterest.co.uk/dandad/