The 4 Levels of Cold Email Personalization (Easy-Hard)

Personalizing cold emails is necessary for to get responses or book meetings in 2023. But it's important to use personalization the right way when doing lead generation. In this video Will Aitken breaks down the 4 levels of typical cold personalization and examples of how each of them can be used to personalize your next outbound sales email. Superficial personalization will get your email ignored or deleted but by tying the personalization into the reason why you've reached out you hit two birds with one stone: Give your email purpose Grab your readers attention 0:00 Personalization in Cold Emails 0:12 Basic Personalization 0:48 Irrelevant Personalization 1:40 Creative Personalization 2:55 Relevant (good) Personalization #personalization #personalisation #leadgeneration Email personalisation, personalized cold email, sales personalisation, sales personalization, business development, sales development, how to personalize an email Try Lavender's AI email assistant for free today - https://www.lavender.ai/?utm_medium=s...