7 Hotel Commercial Mistakes and What To Do About Them

Welcome to another Expert Insights discussion with Revenue Hub. Today we are joined by 2 Guests: 🔹 Stephanie Smith Founder & Digital Matriarch at Cogwheel Marketing (https://bit.ly/3bojfPl), one of our Expert Partners (https://bit.ly/32FLILD) 🔹 Jack Lindemuth Founder at JLL Commercial Strategy Consulting (https://bit.ly/3uMzxJr) and Partner at Strategic Solution Partners (https://bit.ly/33Hdl7y) In this discussion we pick up on a recent case study Jack wrote following a consultancy project with an independent 4-star boutique hotel. Jack was brought in to figure out why the property’s revenue struggled to improve despite investment from the owners. Through this project Jack identified 7 key findings, let us call them ‘Commercial Mistakes’ the property was making, and these 7 points form the basis of this discussion. Stephanie joins us to bring her perspective working with branded chain hotels to illustrate how these mistakes can still be made within this property type.